Consent and Privacy Management

Protection and transparency for users

Optimal data protection and transparency for users thanks to simple consent/rejection of terms and conditions and automatic compliance with all guidelines.

Data protection with the click of a mouse

Consumers have become more sensitive to matters of data protection. Which is why more provisions on the protection of user data online have been introduced across the globe. The EU General Data Protection Regulation (GDPR) stipulates that consent for data usage (like for cookies) must be obtained, documented, and managed. In addition, website visitors should be clearly informed about the data being collected and how it is being processed. Companies have to observe the local guidelines for data retention and storage. Furthermore, security functions intended to guarantee the protection of user data must be implemented.

Benefits of consent and privacy management

Consent and privacy management make it possible for companies to track granted and revoked user consent. Users maintain control over their personal data as well as selected opt-ins, and can revoke consent (opt out) at any time. The system creates transparency around what data is collected, processed, stored, and in some cases transmitted to other companies.

• Creates an audit trail of consents for each user
• Gives users control over their personal data
• Creates transparency of data flow
• Helps organizations comply with guidelines

Which verticals and industries benefit from consent and privacy management?

Companies must remain compliant with legal provisions governing the acquisition, storage, deletion, anonymization, transfer, etc. of personal data. This applies to all companies regardless of size.